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Marketing Research: An Applied Approach Hardcover - 1991

by Thomas C. Kinnear

Details

  • Title Marketing Research: An Applied Approach
  • Author Thomas C. Kinnear
  • Binding Hardcover
  • Edition 4 Sub
  • Pages 856
  • Volumes 1
  • Language ENG
  • Publisher McGraw-Hill Companies
  • Date 1991-01
  • ISBN 9780070347571 / 0070347573
  • Library of Congress subjects Marketing - Management, Marketing research
  • Library of Congress Catalog Number 90-45494
  • Dewey Decimal Code 658.83