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A Business and Its Beliefs

A Business and Its Beliefs Hardback - 2003 - 1st Edition

by Thomas Watson

  • New
  • Hardcover

The timeless business book that still brings perspective and guidance to today's bottom-line executives. This newly published edition reintroduces Watson's ideas to a new generation of decision-makers in search of IBM-style standards for their own organizations.

Description

Hardback. New. Suitable for bottom-line executives, this title looks inside IBM's executive offices, and discusses how the company clung to its values during the first great technological shift, and how this refusal to compromise became IBM's strength. It also discusses how firms could meet expanding social expectations while turning a profit.
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Details

  • Title A Business and Its Beliefs
  • Author Thomas Watson
  • Binding Hardback
  • Edition number 1st
  • Edition 1
  • Condition New
  • Pages 108
  • Volumes 1
  • Language ENG
  • Publisher McGraw-Hill Companies
  • Date 2003-05-15
  • Features Dust Cover, Table of Contents
  • Bookseller's Inventory # B9780071418591
  • ISBN 9780071418591 / 0071418598
  • Weight 0.6 lbs (0.27 kg)
  • Dimensions 8.32 x 5.61 x 0.64 in (21.13 x 14.25 x 1.63 cm)
  • Library of Congress subjects Industrial management, International Business Machines Corporation
  • Library of Congress Catalog Number 2005271179
  • Dewey Decimal Code 338.761

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From the publisher

The timeless business book that still brings perspective and guidance to today's bottom-line executives

When first published in 1963, IBM CEO Thomas Watson Jr.'s A Business and Its Beliefs gave readers an unprecedented look inside IBM's executive offices. Watson--son of IBM's founder-- candidly discussed how the company clung to its values during the first great technological shift, and how this refusal to compromise became IBM's strength. He also became one of the first CEOs to question business's place and responsibility in society, and openly discuss how firms could meet expanding social expectations while still turning a profit.

The groundbreaking ideas in this book still resonate with today's managers. This newly published edition reintroduces Watson's ideas to a new generation of decision-makers in search of IBM-style standards for their own organizations. A to-the-point examination of the values and beliefs that built and sustained IBM, its message is as valuable today as it was four decades back--and will once again strike a resounding chord with executives everywhere.

About the author

Thomas J. Watson Jr. joined IBM as a salesman in 1937, and rose to become president, CEO, and chairman of the board by the late 1950s.

He was also an influential member of the President's Advisory Committee on Labor-Management Policy.